Nursery & Kid’s Bedroom
Entry & Hallway
Baby/Newborn Canvas Print Ideas
Creative Wedding & Engagement Canvas Print Ideas
Nursery & Kid’s Bedroom
Entry & Hallway
Baby/Newborn Canvas Print Ideas
Creative Wedding & Engagement Canvas Print Ideas
Vinyl stickers or paper stickers? A common debate when it comes to choosing what type of sticker to use. Is there a clear winner? Or is it really just down to preference? We compare our vinyl stickers against paper stickers. Read below as we look at both sides of the argument and we make our own judgment on the sticker debate.
Vinyl has a lot of advantages over traditional paper stickers, which easily crack and fade over time. An advantage of vinyl is that it can be pulled off in one piece. Paper stickers are a nightmare to pull off after a while. Vinyl stickers won’t mark if water or oil is spilled on them. That’s a big plus. A paper sticker is ruined if any sort of liquid touches the sticker. The uses of paper stickers are limited. They are vulnerable to fading, prone to rip upon removal, and easily destroyed if wet. Paper stickers are mainly used for labels used indoors. They are typically printed in large rolls and applied to boxes and packaging. Vinyl stickers work for labels too but they have a whole lot more uses.
Vinyl is the clear winner when it comes to durability, look and feel. Vinyl stickers last longer, look better and stick to different surfaces better. We use only premium quality vinyl for our vinyl stickers at Asset Print. That’s why our products are incredibly long-lasting. We laminate vinyl stickers for outdoor use in a protective coating that is water, sun and oil-proof. It even makes the stickers scratch-resistant and keeps its colours vivid. They stay vivid with an outdoor life expectancy of up to seven years! Trust us comparing our vinyl stickers to paper stickers is like comparing your WiFi to dial-up. There’s just no contest!
Now it’s pretty obvious why vinyl stickers win against paper stickers. Go out and grab yourself some vinyl stickers!
Scandinavian and Nordic décor is and has always been an iconic look in and around the home. This look has been used for and with top designers such as Edvard Munch who is arguably one of the best knows Norwegian Painters of all time.
The Scandinavian look is all about being in a functional state but also stylish clean lines are seen all around. It’s a way of being Organised but modern at the same time. When it comes to wall décor it can be tricky depending on the look you want to achieve. Picture frames are always a good example of being able to keep the clean lines look going, whilst filling that particular room with life. Minimalistic colours like greys and blacks are also a very popular look with Scandinavian art.
The origin of The Nordic look
The Nordic look originated in the 1940’s through different design exhibitions through Milan. It then went on to slowly grow until the 90’s when it exploded as many designers decided to use it more in bold looking larger pieces like furniture for in the home. It really does seem to be an amazing look for us in this modern age.
Canvas printing artwork for the Nordic look.
If you are looking to achieve a sleek and stylish Scandinavian look then look no further. If you’re excited to find out how to achieve this then start with the basics. This look is all about keeping it lightly coloured along with a subtle front. You can have canvas prints made up for wall decoration with all different types of photos or artwork printed. You can go for any colour when picking your colour theme, so long as the colours are very faint and subtle, you’re on your way to making a room look like it was made by a Scandinavian designer.
A real popular colour would be Black; it’s a colour you can’t go wrong with. But you could add the odd colour pop if you decide that the room looks a little bleak for you. This is the beauty of this type of decoration as you can start with the weaker lighter colour and build different layers if you feel it’s needed.
Fine lines go a long way!
The best type of wall decoration products for the stylish Nordic look are listed below.
If you select any of the above then you will be able to make this amazing look for your home. You will stand out from the crowd, be a little different yet you will be modern at the same time. There’s not many different looks that can claim so many statements in the interior design world.
Lighting in your home
If you’re looking to go all out with the Nordic look then you really need to be focusing on the lighting. Ideally natural light is the best type of light for this look. Big windows or skylights are very useful at bring your look to life. It will also make the room feel and seem a lot bigger also.
One other useful tip would be your shelving and Scandi homes tend to have lots of open shelving with stylish picture frames or a canvas print in view sitting at an angle so it appears it looks like it’s about to be hung up. That is also another cool look to adapt whilst tackling this awesome look.
If you’re interested in the Nordic look for your home, or office, check out Asset Print for the best canvas printing Cape Town has to offer. Asset Print is a reliable, expert printing service that can help you give your home/office a new feel with immaculate, quality canvas prints.
Banner marketing can be a powerful way to promote your products and services to local customers, at trade shows, and at events. Teardrop banners stand out and get noticed; and large banner printing is cost-effective so you can reach hundreds or even thousands of potential customers for minimal investment. Use banners to fuel sales with the following five tips for effective banner marketing.
Start by developing a targeted message or promotion for your banners. Consider who your customers are and what they want: how do you fulfill their desires, solve their problems, or otherwise make their lives better? This should be the foundation of your banner message. Be sure to define exactly what you want customers to do next: visit your website, call your number, or stop in at your brick-and-mortar location, for example. You should also tell customers why they should take your requested action immediately – you might offer a time-limited discount, for example. If your banner message reveals how customers can get what they want, why they need to get it now, and why they need to get it from you, you’re off to a great start.
Keep your banners simple and memorable to maximize their effectiveness. That means short, bold headlines that command attention and stick in customers’ heads. Rhymes and humor can be effective tools that help customers recall your banner later. Keep in mind many people won’t give your banner more than a passing glance, either by necessity (when driving) or distraction (at an outdoor event, such as a concert). Thus, you have to make your banners visually compelling, simple, and memorable. Limit the amount of text on your banners so they can be read and understood at-a-glance. Make your call to action short, sweet, and memorable: you might even create a special URL or phone number that makes it easy for potential customers to remember how to follow up. Don’t overload your banners with information; if your banners can be digested in under two seconds and remembered two hours later, you’re on the right track.
Your banners must feature an attention-getting design in order to get customers to read them; it stands to reason they have to be noticed before they can be understood and acted upon. Some ways to command attention with banner design include:
You don’t have to incorporate all of these into a single banner design; in many cases, simple text-based banners can be just as effective as banners that feature creative artwork.
Effective banner marketing requires intelligent, targeted placement. There are two ways to target banner placement, and both strategies can be effective: you can place banners to achieve the greatest possible views, or you can place banners to reach a well-defined audience. For the former, busy traffic intersections, shopping districts, and community events can help your banners reach hundreds or even thousands of people every day. Some of those people are likely customers, and so this strategy works. Let’s say you sell running shoes, so you print a banner promoting a special discount sale and place near a busy intersection. You can reasonably assume a lot of runners will drive by it every day, so your banner should send customers to you. For the latter, niche events, trade shows, and places customers frequent provide fewer views, but that’s offset by advanced targeted: your banners and teardrop banners are always in front of likely customers. If you sell running shoes, you might place banners at 5K races in which everyone is a potential customer. Since banners are relatively cheap to print, you can employ both strategies to maximize your reach with banner marketing.
Speaking of printing, it’s important to print your banners on quality vinyl, vinyl mesh, or canvas material with UV-resistant inks. Doing so not only increases their longevity, they make your banners look amazing – which in turn makes your brand appear trustworthy. Pick the right banner material for your distribution strategy, then print premium quality banners at discount prices to maximize your return on investment. Banner marketing isn’t rocket science, but it does require some thought in order to get the most bang for your buck. Apply these five tips to print effective teardrop banners and hanging banners that drive legions of customers to your business. Start your banner marketing campaign with Asset Print.
Improving banner ad design is crucial if you want to improve your click-through rate. Business Insider formulated some statistics about banner ads including that you’re more likely to survive a plane crash or give to birth twins than click on a banner ad. Poor banner ad design is often to blame for a poor click-through rate. If you improve banner ad design you can prove these statistics wrong, and achieve a higher click-through rate!
Most advertisers do not know how to optimize and improve their banner ads and therefore fail to achieve their campaign goals. However, you can easily get ahead in the game by following our 4 ways to improve your banner ad design.
Credit: Brand awareness example WWF, Moat.com
The design of your banner ad will improve quickly if you have defined its purpose. Think about the purpose of your banner ad: is its purpose to generate traffic to your site, to improve your conversions, build brand awareness, or all three?
For example, the WWF banner ad above shows an awareness campaign, with the purpose to make people aware of their campaign and their message. The photo used in the banner ad is unique and therefore eye-catching which is always a positive to avoid banner blindness. This banner ad has been clearly built with the intention to build awareness about cruelty towards animals and it manages to do this effectively.It is also clear from the lack of buttons to click on and the lack of text that WWF is not specifically aiming to generate site traffic or conversions.
On the other hand, the design of the banner ad below, also by WWF has a totally different purpose. By an eye-catching red call-to-action button on the right-hand side, it is clear that the focus of the banner ad design is conversions. It is also very clear that their goal here is to get people to come to the site to make regular donations, explained in the text.
Credit: Example for Conversions, WWF, Moat.com
Credit: Price Chopper, Moat.com
You can easily improve your banner ad design by optioning for a simple, clean layout that is easy on the eyes. The banner above is a good example of a common mistake that many designers make: too much information on one banner. As you can see, by having too much information in such a small area it becomes distracting and the core message becomes unclear to the viewer and therefore they do not know what they should do with what to expect if they click the banner ad.
The designers could easily improve the design of this banner ad by limiting the amount of text and by using whitespace effectively. By only featuring a few elements on the banner, the message that this banner ad is trying to express will be a lot clearer and viewers will not avoid clicking on the banner ad because it is unclear or looks suspicious.
Gillette’s banner ad is an example of simple banner ad design done well. They leave a lot of space and focus on the message the call-to-action with a powerful and contrasting colour. The location and colour of the button combined make it impossible to miss. Compared to the banner above, Gillette’s banner is much more easy to view. The design here is good, functional and easily achieved. It is clear that if you want to effectively reach out to new customers, that simple design is superior.
Credit: Gillette, Moat.com
Colours make a big impact and you can improve your banner ad design by using the rights colours in the right way. Gregory Ciotti wrote a great article about Psychology of colours in marketing and branding, which gives an insight into how important it is and how you can benefit from it in your ad campaigns.
Different colours will make the audience of your banner ads feel different emotions. Therefore it is important to choose colours that represent your brand, but also make people feel things that fit with who you are and what your product or service is. That relation is actually more important than the colour itself.
Take a look at the Colour Emotion Guide above – does the related emotion of your banner ad colours fit with what you and your product stand for? By spending some time thinking about what message or emotion you are trying to convey to your view you can improve your banner ad design.
There are some points to keep in mind when writing your banner ad copy. As I mentioned earlier in this post, you always need to remember the goal and purpose of your ad. This also applies to the copywriting. What is the purpose and what is the message you are trying to convey?
According to Emilie Futterman’s post on The Next Web, it’s important to keep the copy simple and un-cluttered. Avoid flashing or flickering designs and instead go for a lean, limited and strong copy. Keep in mind that people don’t have much time so the less for them to read, the better.
We can see that it’s not necessary to make really big changes in order to improve your banner ad design. Even small changes are enough to make improvements and you will soon see results. It is also worth testing different designs back and forth and you will notice what works the best for you!
Article source: https://blog.bannerflow.com/4-ways-improve-banner-ad-design/
Building a brand requires more than just a simple product or service. Understanding how to promote your business and build a brand effectively through various marketing materials is essential for success. Knowing the benefits of printing and using custom stickers as a marketing tool is a way to outshine competition while drawing in new potential customers and followers of your brand.
Using stickers can help brand your business by selecting the right logo and appropriate color combinations. Choosing to implement your logo within stickers is possible along with the option of selecting a custom cut for your sticker itself. Whether you are looking for heart-shaped stickers or if you want to use traditional bumper stickers, there are hundreds of options to choose from when sharing your logo and its vibrant colors with the world. With our in-house graphic designers, they can help you create the ideal sticker for your business and brand.
Giving stickers away as marketing gifts is another way to promote your brand while making it more memorable for others. Consider visiting local conferences and business events to give away stickers while placing them strategically throughout the event itself to help your brand stand out even more.
Standing out in public has never been easier than with colorful stickers that clearly show a message or objective. Giving stickers away to others allows them the freedom to place the stickers on bags, cups and even in public locations, helping to improve visibility while making other curious about your brand and what it has to offer. Below is an example of a car bumper sticker. Be creative and grab the attention of your audience.
Take the time to get creative with the placement of your stickers. Placing stickers in public locations that are not considered owned by others is a way for you to market your brand from the ground up for less costs. Consider asking small businesses and local companies near you to promote your business and brand by keeping your stickers visible within the location of the shop itself. Simply asking others to spread the word with the use of your stickers is one of the best tricks to promote any type of product, service or even an online blog and web community with others.
Using sticker printing for your next marketing campaign is a great and creative method of reaching a new audience and appealing to those who are familiar with your brand. With a bit of creativity, time and effort, stickers can help to take any business and brand to the next level of success.
At Vinyl Revolution, we specialise in making the best quality vinyl products possible. That’s why we want to make sure everyone can understand the differences between vinyl stickers and decals. It’s not rocket science. It’s just some simple vinyl science that everyone can wrap their heads around (excuse the pun – we just can’t help ourselves).
You might have heard the terms vinyl stickers and vinyl decals before and wondered what the difference is? It’s not surprising you might be confused. A lot of people seem to use the terms interchangeably. Or they think that hearing the word vinyl immediately means decal. But vinyl stickers and vinyl decals are very different and it’s important to understand the difference when buying online in our shop. You need to be sure you’re getting what you want!
Have a quick look at the products above. Do you notice any similarity between them? These are all vinyl decals. There’s a decal for a macbook, a vehicle and a wall. But the important thing is that they are all vinyl decals! You can get decals in lots of different colours and finishes but they are usually only in one single colour. Why? Because vinyl decals are physically cut from a roll of vinyl by a magical machine called a vinyl cutter or plotter. Here’s what our cutter looks like in our studio in Oxford.
The vinyl cutter is connected to a computer which allows it to read our vector design files. The cutter uses a single, tiny blade to cut into the vinyl .The big roll of vinyl is moved back and forth as the blade cuts into the material. Most importantly, the blade only cuts deep enough to slice through the vinyl material, not the backing paper it is stuck to. The result looks almost exactly as before. One big sheet of vinyl. But there’s an important difference! Look closely and you’ll see tons of tiny little lines cut into the material.
Once the vinyl has been cut it’s removed from the machine and laid on a table for weeding. Weeding is when the excess vinyl (the negative space in your decal) is removed by hand. This can be quite a time consuming process depending on the complexity of the design. Check out the video below for an example of what this looks like. Thankfully we can speed it up so you won’t be watching for hours!
Once the decal has been weeded, it’s ready for the taping machine. When the decal is pushed through the taping machine it rolls a layer of application tape onto the decal. This is what is then used to apply the decal to a surface. Voila! You’ve got yourself a vinyl decal.
Technically, you could make a vinyl decal with multiple colours. But to do this you’d have to cut each layer of vinyl separately and then do one of the following:
Weeding one vinyl decal is already quite a lot of work. Doing option 1 above is very time consuming to produce and would mean your decal would get very expensive. Doing option 2 above means you’d have to stick multiple layers on your surface, which can be a serious pain. While we do this sort of thing all the time for businesses that hire our professional services, we rarely include it in our products. Why? Because some customers already struggle with applying their decal. It can get a bit tricky with all the bits and pieces. Imagine trying to do multiple layers!
Have a look at the products above. The similarity between these three stickers might be harder to notice than for the decals at the start of this post. But there is one thing they all have in common. Each of these vinyl stickers is printed onto vinyl using a wide-format printer. We load a roll of digital vinyl that absorbs the inks we use and keeps them looking great for ages. We use special repositionable vinyl for our stickers because it is much easier to apply and remove than other stickers while benefiting from all the long-lasting properties of vinyl. This is particularly important for wall stickers, when you don’t want to damage your wall upon removal. Here’s a photo of one of our printers in our studio in Oxford. Looks a little more complicated than the plotter doesn’t it?
You might wonder why the Alice Searching Behind the Curtains macbook sticker above is a vinyl sticker and not a decal. After all, it’s a single colour isn’t it? That’s absolutely right. The problem is that it’s a very complicated design. There’s no way you could get all the detail in the cross-hatching of that illustration in a small macbook decal. Our team would spend 10 hours to weed it and you would drive yourself crazy trying to keep all the little pieces on the application tape when you tried to stick it down. In cases where a single-colour design is too complicated to produce as a decal, we produce them as stickers that are printed onto transparent vinyl. The result is a product that looks a lot like a decal but has all the properties of a vinyl sticker.
Vinyl stickers can still have shapes cut out of them. In fact, most of our stickers have shapes cut out of them. They just look much better when stuck to your surface like that. We actually die-cut all of our stickers to make them look even better. That means that after your sticker is printed onto the roll of vinyl, the same machine goes back and cuts a contour for each sticker into the role. This cutting process is exactly the same as for decals with one important difference: the blade is set to cut all the way through the vinyl and backing paper (rather than just the vinyl). This creates a die-cut sticker that we pop out of the big vinyl roll and quality control before preparing it to be sent anywhere in the world.
Ok. Maybe not quite a vinyl wizard. The vinyl wizards in our studio have been honing their craft for years to learn the best way to weed a decal and create design files for die-cut stickers. Their experience helps us to make the best vinyl stickers and decals around.
Wait a minute. Did you just understand all the terms in those last sentences? If you did than you just might be on your way to becoming a true wizard. Welcome to the club. Now use your newfound knowledge to impress your friends. Or head to our online shop and buy something knowing exactly what to expect. Want your own custom decal or sticker?
Contact a good, experienced vinyl sticker printing company in your area, such as Asset Print.